Franchise Renewal Workshop

May 8, 2012
8:30am - 4:15pm
Park Plaza Hotel, Bloomington

Attain a comprehensive understanding of the franchise renewal process, the importance of preparing the local government's case for what it needs from the next franchise, and gain insight to some key negotiation strategies.

Who should attend?

  • Cable administrators
  • Elected and appointed city officials
  • Key city decision makers

Location

Park Plaza Bloomington Hotel
4460 W 78th St. Circle
Bloomington, MN 55435

Sleeping room rate - $79/night
Reservations: 952.831.3131

A block of rooms will be held until April 24, 2012. Be sure to mention MACTA when making your reservation.

Agenda

8:30 a.m. – 9 a.m. Registration, Refreshments and Welcome

9 a.m. – 9:45 a.m.

A Successful Franchise Negotiation: Setting the Stage
Keynote Speaker: David Olson, City of Portland

9:45 a.m. – 10:45 a.m.

Cable Franchise Renewal 101
Joe Van Eaton, Miller and Van Eaton, P.L.L.C.

  1. Why Franchise renewal is important
  2. General overview of renewal process
  3. Formal vs. Informal
10:45 am. – 11 a.m. Break

11 a.m. – 12:15 a.m.

Due Diligence: Doing your Homework

  1. The needs ascertainment 
    Sue Miller Buske, The Buske Group
    • PEG Review
    • I-Net
  2. Technical audits/review
    Dick Nielsen, CBG Communications
  3. Franchise compliance audit
    Garth Ashpaugh, Ashpaugh & Sculco, CPAs, PLC
    • Franchise fee audit
12:30 p.m. – 1:15 p.m. Luncheon Keynote: Successful Franchise Renewal Case Study

1:15 p.m.- 2:45 p.m.

Common Renewal Issues

  1. Financial: Definition of Gross Revenues; GAAP; Bundled Services Revenues; OTT Revenues 
    Dick Treich, Front Range Consulting, Inc.
  2. PEG Access: digital channel placement; HD signal transmission; video on demand; PEG support
    Tom Robinson, CBG Communications
  3. I-Nets/Networks: dark fiber vs. managed services 
    Joanne Hovis, CTC Technology & Energy
2:45 p.m - 3 p.m. Break

3 p.m. – 4:30 p.m.

Negotiating Strategies – Theirs and Ours
Steve Guzzetta, Bradley & Guzzetta, LLC
Bob Vose, Kennedy & Graven Chartered
Brian Grogan, Moss and Barnett

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